One of the entities set up by Blake Bromley is the Canadian Football Federation ("CFF") , an amateur athletic association which operated from 2005 to 2010.
According to its application for registration, the CFF intended to promote amateur soccer in Canada on a nationwide basis for all ages and levels, from entry level to national and international levels. At the time when the CFF was initially set up, the founders envisioned running community clinics, soccer camps and a year-round academy for amateur players with potential. "Free community clinics for boys and girls throughout Canada," is what was envisioned.
The application for registration, signed by Blake Bromley and Greg Kerfoot, indicates that originally, the directors anticipated an annual budget of approximately $100,000. The first year’s budget was to be spent on clinics and summer camps ($95 000) and administration ($5 000).
Financial statements show that, in fact, CFF reported much higher revenue, $4.6 million per year, on average, for a total of $28 million over six years. Of that, 99.8 percent was reportedly spent on "program development." The financial statements to not include any specifics as to how the funds were spent.
Tax returns show that of the CCF's total revenue of $28 million, approximately $26.3 million was received via two charities set up by Blake Bromley and Greg Kerfoot: Loyalty Foundation contributed $24.7 million and C & R Foundation contributed $1.6 million.
The financial statements and tax returns for Canadian Football Federation raise a series of questions:
- What did CFF actually accomplish? Did it promote amateur soccer in Canada, as promised?
- Who got the $28 million?
Another question: Why, despite revenue of approximately $4.6 million each year, did the Canadian Football Federation never have any long-term investments? And why did it not report a single dollar of interest despite millions of dollars of revenue each year?
These and other questions were put to John Bromley and Blake Bromley in a letter sent October 3, 2022. In the absence of any reply from them, I sent a follow-up letter to Greg Kerfoot and Bob Lenarduzzi on October 17, 2022.
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